Google’s Web spam Head Matt Cutts has announced the release of the Panda 4.0 Update on his Twitter feed on 20 May 2014.
In general, Google introduced Panda Algorithm to help the quality content websites to rank well in search, and to penalize the low and poor quality content websites appear in the Search Results.
Panda 4.0 Update, which Google has started rolling out from 20th May 2014, certainly caused some effect in the search results. It is crucial for all SEO people to analysis the changes in search results.
Google has stated that, new Panda 4.0 Update changes the search results of many languages to different levels, however the English Language queries are affected up to 7.5%.
The fact that Panda 4.0 has launched is that to refresh the search result algorithm, mainly targeting the spammy queries like payday loans. It is the toughest challenge for webmasters and SEO Analysts to sort the damage.
Google announced that it refresh the Panda monthly as part of the main algorithm, so there is the chance for the panda affected websites to refresh the content.
Panda 4.0 update is designed for specifically targeting ‘Spammy queries’. You know that payday loans, insurance, accident claims, etc are with excessive web spam. To prevent this problem, Google introduced Payday loan 2.0 Update.